Avaya Sponsors ITEXPO West in Austin, Kicks off Program with Pre-Event Seminar on September 12, 2011

Norwalk, CT, August 3, 2011 – TMC (News - Alert) announced that Avaya is returning to sponsor ITEXPO, September 13-15, in the Austin Convention Center. Avaya will once again kick off the program with a pre-event seminar entitled “The Millennial Generation – Are You Ready?” discussing how Generation Y will challenge and ultimately change enterprises, as both customers and employees. This event, scheduled for September 12, 2011, will take place at the Omni Hotel, and is open to ITEXPO conference attendees.


ITEXPO is the world’s largest and best-attended communications and technology trade show. ITEXPO West is currently ranked as the No. 3 fastest-growing event on Trade Show Executive Magazine’s Fastest 50 List. TMC expects to accelerate ITEXPO West’s growth by bringing the show to Austin, one of the fast-growing technology hubs in the U.S.
For the last five years, Avaya’s “Technology on Tap” pre-conference event has served as the unofficial “kick-off” for ITEXPO. This year Avaya and their featured speaker, Stuart Beame, IQPC’s (News - Alert) 2010 Contact Center Leader of the Year finalist, will share insights into the mindset and expectations of the Millennial Generation as they begin to interact with enterprises as both consumers and employees. Avaya will also provide updates on emerging collaboration technologies, such as Avaya web.alive, and how social media will influence the evolution of the contact center.
“The Millennial Generation is the first workforce and consumer segment raised in an era of instant communications, from email and IM to text messaging and even presence-enabled video communications,” explained Jon Alperin, managing director at Avaya DevConnect (News - Alert). “When you add to that familiarity with smartphones, social networking and even multiplayer gaming environments, it’s clear that this generation will be entering the workforce with a different mindset towards collaboration technology. Equally important, as they enter the workforce, they also represent an important customer demographic for many businesses. The traditional customer interaction channels used to serve target customers may be insufficient to engage with these new consumers.”
“Avaya’s technology overlaps many aspects of the ITEXPO conference, and their solutions target the full audience of resellers, enterprise customers, SMBs, and developers that walk the floor of the expo,” said Rich Tehrani (News - Alert), CEO and conference chairman for TMC. “We welcome Avaya back for a seventh year, including this fifth consecutive pre-event kickoff, and we’re looking forward to sharing Avaya’s content with the audience in Austin.”
Registration for ITEXPO and the Avaya Technology on Tap Event: The Millennial Generation – Are You Ready? are open.
Exhibit and sponsorship opportunities are available, contact TMC’s Joe Fabiano at (203-852-6800 x132) for more information. Members of the media can reserve press credentials by contacting Todd Keefe at For Immediate Release PR.